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Gartner Sales & Marketing Conference 2018

Gartner Sales & Marketing Conference 2018

3730 S Las Vegas Blvd, Las Vegas, NV 89158

Start Time
3:00 PM
End Time
5:00 PM
Start Date
End Date

Discover the Next Generation B2B Sales and Marketing Strategies 

Event Overview 

Sales and marketing leaders face unprecedented changes in customer expectations, technology and the talent needed to drive results. At Gartner Sales & Marketing Conference 2018, you’ll learn from the latest research, Gartner experts, and your esteemed peers, to guide you through this time of change.

Our 2018 conference offers resources, solutions, and techniques to help commercial teams solve the challenges they face every day. Gain critical insights into your key initiatives including:

  • Aligning sales and marketing efforts
  • Developing staff and hiring better talent
  • Improving the quality of management 
  • Investing in tools and resources for business development
  • Understanding the evolution of the (digital) buying journey 

This conference is targeted at a range of B2B sales and marketing roles, specifically senior commercial leaders looking to accelerate the customer buying journey and achieve revenue growth.

Meaningful Networking

Interact with more than 1,200 of your peers to gain firsthand insight from those facing similar challenges to yours.

How-To Guidance

Pose tough questions and hear the latest research and recommendations from 25+ Gartner analysts, guest experts and peers.

Real-World Solutions

Explore the latest technologies changing the sales and marketing landscape. Meet face-to-face with knowledgeable representatives.

Join Your Esteemed Peers

Whether you’re a chief executive of sales and/or marketing looking to increase your profitability and productivity, or a director of sales training looking to develop your frontline talent, you’ll find sessions, peers and experts to guide you through your toughest challenges. Connect with a community that shares your key initiatives and can help you act on your priorities.

What's Included

At Gartner Sales and Marketing Conference 2018, you’ll have multiple structured and informal opportunities to interact with and learn from analysts, peers and exhibitors.

In addition to all conference sessions, you are entitled to:

One Gartner Analyst One-On-One Meeting*

Explore your plans, ideas and questions with the undivided attention of a Gartner analyst who can offer honest, objective guidance on the topics most important to your success. Analyst one-on-ones are always in high demand — book early!

One Analyst-User Roundtable*

Relax and share insights at these informal, Gartner-facilitated sessions, designed to maximize your learning through the lessons, approaches and experiences of fellow attendees.

End-User Panels

Invited by Gartner, these real-world practitioners share their own lessons learned on challenges you may likely face.

Interactive Workshops*

Intimate group sessions facilitated by a Gartner Analyst.

Peer Networking Opportunities

Build new relationships, broaden your perspectives and uncover ways to problem-solve together with like-minded peers.

Peer Meetups

Join up to 10 peers to exchange ideas, build relationships and address common challenges on specific hot topic.

Breakfasts, Lunches and Receptions

Relax and replenish at meal times and special evening receptions, all included in your registration fee.

Agenda Planning

Plan and organize your experience quickly and easily with Gartner Events Navigator or via the Gartner app — your guide to everything happening on-site.

Solution Showcase

Explore innovative solutions in one convenient location, where you can quickly evaluate providers and source technologies that align with your priorities.

* Requires online preregistration, space is limited. One-on-ones are subject to analyst availability and are not intended for vendor briefings or product demonstrations.

Network and Learn During These Standout Sessions


Hear what your colleagues from various industries are experiencing around relevant topics in these Gartner analyst-moderated sessions.

Gartner Magic Quadrant sessions

The Gartner Magic Quadrant provides a competitive positioning of four types of technology providers in fast-growing markets: Leaders, Visionaries, Niche Players and Challengers. These sessions give you specific insight into the analyst process as well as the findings.

Solution Showcase Reception

Evaluate the provider landscape and prepare for future projects. Experience the world’s leading solution providers in one convenient location.

Solution Provider Sessions

When you’re looking for products and solutions to address a specific issue, solution providers will deliver a 360-degree view of your options. These sessions help expand your perspective.

Networking meals and receptions

Continue conversations, share insights and get to know your peers during these informal breaks

Peer Perspective Panels

Invited by Gartner, these real-world practitioners share their own lessons learned on challenges you may likely face.

Convince Your Boss

Attending a Gartner event can help spur new ideas, fast-track project strategy and execution, and advance your professional skills. These materials will aid you in gaining approval from your manager.

Use this template to communicate the value of attending the conference and the ROI you can expect.

2017 Takeaways: Provide a snapshot of what types of content and information you can expect to take back to the office by attending the event.

More About Sales and Marketing Conference 2018

Gartner is a registered trademark of Gartner, Inc. or its affiliates.


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