Posted By Ecommerce Exchange on 04/03/2018 in Ecommerce
B2B Next Conference & Exhibition

B2B Next Conference & Exhibition

Sheraton Grand Chicago
301 E North Water Street, Chicago, IL 60611

Start Time
7: 00 AM
End Time
8: 00 PM
Start Date
09/25/2018
End Date
09/26/2018

Reinventing Business For A Digital-First Economy 

Event Overview 

B2B companies know they have to vastly expand their digital business, but many don’t know where to start or how to move to the next level. Our goal is to enable large and medium-sized B2B companies to acquire the highest quality insights from peers and industry experts and to meet partners with demonstrated expertise producing differentiated customer experiences

B2B Next Conference & Exhibition is expected to attract nearly 1,000 B2B e-commerce professionals from a wide variety of industries, including industrial manufacturing, software, wholesaling and distribution, pharmaceuticals and life sciences. This diverse group of attendees is gathering at the Sheraton Grand Chicago, on September 24-26 with one common goal in mind -- to learn how to take their digital commerce operations to a higher and more competitive level.

As such, each attendee has a golden opportunity to network with peers from other industries, discuss common digital commerce challenges and share best practices for envisioning and executing digital initiatives. It's a major benefit of B2B Next and conference organizers have created multiple networking opportunities to leverage that.


7 Reasons Why to Attend B2B Next

1. Reinventing Business for the Digital Age
The very theme of the show -- its mission and core focus -- is reason enough to attend. B2B executives are facing an enormous and urgent challenge to transform their sales and marketing operations, indeed their entire organizations, to digital platforms that can acquire and serve customers’ needs online. B2B buyers are increasingly shifting their spending to companies that offer them the efficiency of purchasing online. The B2B e-commerce market in the U.S. will hit $850 billion this year, according to Forrester Research, which predicts it will grow to $1.13 trillion in just three years. Some analysts predict the e-commerce share of the B2B market will balloon from the current 10% to 40% by the middle of the next decade. This conference is devoted to helping B2B executives manage the business transformation that the digital revolution requires.

2. Expert Speakers -- Without the Sales Pitch
The entire agenda of the event is the creation of Andy Hoar, one of the world’s foremost authorities on B2B e-commerce. Formerly a vice president and principal e-commerce analyst at Forrester, Andy is a co-founder of B2B Next, and he has personally selected all 44 conference speakers from his extensive professional network. He has also vetted and prepped them to deliver compelling content on the session and workshop topics he has created. And most importantly, B2B Next has instituted a "no pay for play" policy on content. While many shows allow vendors to buy speaking spots, B2B Next will not. Session attendees will get only objective intelligence on digital commerce, not sales pitches from vendors.

3. Actionable Insights
Andy has crafted an agenda that focuses on the how-to of e-commerce. Attendees won’t be overwhelmed by charts and graphs and dire predictions about the digital commerce threat. Instead, his agenda is positive and pragmatic. His focus is on equipping B2B executives with strategies and methods for transforming their companies into competitive players on the digital stage. The goal is to ensure that attendees return home from the conference with actionable insights they can immediately apply to enhance their digital commerce operations.

4. Clayton Christensen
Attendees will have the rare opportunity to hear B2B Next’s keynote speaker, Clayton Christensen. A Harvard Business School professor and New York Times best-selling author, Christensen is world-renowned for his theories of disruptive innovation. His seminal work, The Innovator’s Dilemma, revolutionized conventional management thinking and put Christensen into the ranks of the world’s most influential management theorists. A widely sought-after speaker, Christensen’s theories on innovation strategies have influenced some of the business giants of our time, including Steve Jobs, Michael Bloomberg and Intel CEO Andy Grove. He could not be a better choice to set the tone of a conference devoted to explaining how B2B companies must reinvent themselves and embrace the opportunities digital disruption creates.

5. Interactive Workshops
Workshops are often viewed as supplemental to the main event. At B2B Next they are integral to the event’s mission. Eight 90-minute attendee-participation workshops are scheduled each afternoon, and attendees can choose which two they wish to attend each day. Each workshop is designed to provide attendees with detailed digital commerce strategies and methods that will work for them. Each workshop is led by a Workshop Director who is a leading authority on the workshop subject. Workshop Directors define the challenges B2B executives face and the decisions they need to make relating to the workshop’s topic. Seated in roundtables of 10, attendees discuss how those challenges and decisions apply to their companies. At each table, an Expert Advisor, appointed by B2B Next for their expertise on the subject, directs and facilitates the discussion.

6. The Exhibition
B2B Next is privileged to have the major backing of seven Founding Sponsors, including Amazon Business, Apttus, CloudCraze, IBM, Magento, Oracle NetSuite, and SMITH. While these Founding Sponsors, along with 20 Gold Sponsors, do not appear on the conference podium, they will showcase their software and services at 28 displays in the B2B Next Exhibit Hall that attendees are encouraged to visit at various times throughout the conference. It’s an excellent opportunity for attendees to get a detailed look at the technologies and services necessary for success in the digital marketplace.

7. Networking Opportunities
B2B Next Conference & Exhibition is expected to attract nearly 1,000 B2B e-commerce professionals from a variety of industries, including industrial manufacturing, software, wholesaling and distribution, pharmaceuticals and life sciences. This diverse group of attendees share one common goal -- to learn how to take their digital commerce operations to a higher and more competitive level. As such, each attendee has a golden opportunity to network with peers from other industries, discuss common digital commerce challenges and learn from them their various e-commerce initiatives. It’s a major benefit of B2B Next, and conference organizers have created nine networking events to leverage that, including two cocktail receptions, two breakfasts, two lunches and three beverage breaks, all included in the conference registration fee.


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